We’ve been proud to power up the AFL, and the passion of footy fans, this season.

Oct 9, 2018, 02:55 AM

Read about our first year sponsoring the AFL.

Hawthorn fan

From the opening bounce to the final siren, the 2018 Toyota AFL Premiership Season – our first season powering up the AFL – has been electrifying, and we’ve loved seeing the passion of footy fans and their energy for their teams.

We love energy – it’s what gets out pulses racing, and being able to power up Australia’s national game and its fans has been an exhilarating ride. We’ve had a front row seat to see the die-hard supporters give every ounce of energy to their teams.

From the highs…
Richmond fan

… to the lows.
Brisbane fan

From the anticipation…
Western Bulldogs fan

…to the exhilaration.
Gold Coast suns fan

For the whole family…
WB Family

…and sometimes furry family members too!
Adelaide fan

And we’re proud to have helped harness and support this energy.


Helping spark the passion of fans this season was our Simply Energy Scream-a-meter. The Scream-a-meter gave fans a fun way to see the power of their cheering. It was a friendly battle to see who had the loudest scream for their team. For fans who invest so much energy supporting their AFL teams, we were thrilled to witness just how powerful their voices can be.




And one lucky Simply Energy customer was given the chance of a lifetime to soak up Grand Final glory with three friends, as the winner of our Simply AFL Plus Grand Final Promotion.
Competition winner

Congratulations to Oliver from Victoria who won tickets to watch the 2018 Toyota AFL Grand Final in style. There’s nothing quite like being part of the electrifying atmosphere of the Premiership match.

We can’t wait to help power up the AFL again in 2019, and see the incredible energy of fans light up another season. 

We help you embrace a new energy future